Marketing Specialist

Title: Marketing Specialist

Type: Full-time

Starting salary: $40,000 /year

Location: Eastvale, California

Tasks

• Product and industry segment research – Research products and their industry segments for analysis of competitiveness and industry landscape
• Content creation – Analyze products and creating product briefs through copywriting and create marketing campaign concepts by working with the creative director
• CPC campaign creation and management – Research and create Cost-per-click campaigns on Google, Amazon, Facebook and enhance campaigns overtime through data analysis
• Project management – Assist in project management from project timeline creation and proposals as well as assist in communications with stakeholders and team members
• Social Media management – Create creative campaigns on Facebook, Instagram, and Twitter as well as manage fan pages and inquiries for clients’ brand pages. Create ad campaigns that boosts awareness and drive traffic that leads to the conversion funnels.
• Translation – Translate Mandarin copies to English while bridging cultural gaps and enhancing copy through appropriate marketing approach

Qualifying traits and requirements:

• Excellent writing skills in English, excellent reading skills in Mandarin, Spanish is a plus.
• Detail oriented and able to work efficiently under time-sensitive timelines.
• Willing to learn and grow with the team
• Able to work well with teammates
• College degree in marketing is preferred